Noreen Farooqui, writer, copywriter, behavioural scientist, strategy, strategist, University of Toronto, English, business psychology, behavioural economics


Eric Sorensen
Director, User Experience at UNION Advertising Canada LP
I was the project manager on a number of projects that Noreen worked on at DraftFCB. Noreen has been a valuable asset to the Draft FCB web team. She demonstrated on many occasions a deep understanding of writing marketing materials for the online space and a strong ability for creative thought leadership. As a bonus, she is a joy to work with! I would recommend Noreen to any employer.

Andrew Rosen
Marketing Leader / Strategist | Digital Expert | Engagement Innovator | Builder of Amazing Teams
Noreen’s technical and creative writing expertise came together on her work on Motorola. Her leadership skills, professional attitude, and thoughtful suggestions demonstrated her appreciation of the brand, and her aptitude in marketing

Monica Goyal
Lawyer & Engineer
I was very impressed with the results from the content Noreen generated for search engine marketing.

Sang Nguyen
Sr. Art Director/Photographer
As a former Sr. Art Director for DraftFCB, Noreen is a great writer and I enjoy her creative approach to problem solving and she does it well esp. when under tight pressure and deadline. A great pleasure working with her

Nilufer Cepoglu
QA Analyst at Saatchi & Saatchi Canada (TPM Division)
Noreen is a compassionate woman with a talent for writing. At Capital C, she writes on diverse brands ranging from automotive to education. Her main client and where she truly shines is with Dove and the Campaign for Real Beauty. She is able to draw on her feminism and activism work and that makes all the difference in the final creative. I highly recommend Noreen.